![]() “Both PRI and PRX are innovators, and we know that together they will have a transformative impact at a time when there is tremendous hunger for new ideas and approaches in media.” “Our support of this bold merger extends WGBH’s commitment to a strong public media system and as a champion of creative collaborations and content production,” said WGBH CEO Jon Abbott. The funds will be directed to new content development, including enhancements to PRI’s The World®, the creation of an audio production studio, and to open new PRX Podcast Garages beyond the flagship Boston location. Working with our stations, producers and partners, we can ensure that public media is a vibrant source of inspiration, fact, and empathy, especially in these complex times.”įueling the combined organization will be a $10 million commitment from Boston’s WGBH, the preeminent public broadcaster and largest producer of PBS content for TV and web. “By approaching PRX, PRI opened the door to the promise of joining together. “Our field – for all its excellence and success, and the passion of its core constituencies – must respond to a profoundly changing marketplace to meet the heightened needs of the public,” said Miller. ![]() ![]() “This merger intensifies our focus on helping creative producers and institutions build audience and grow revenue.” “We believe strong media is anchored in trusted journalism, strengthened by new voices and amplified by innovative technology,” said Hoffman. Alisa Miller, CEO of PRI, will elevate to executive chair of the new organization’s board of directors during its first year. Kerri Hoffman, CEO of PRX, will become CEO of the new organization. The combined organization is poised to increase the reach and influence of one of the most far-ranging content portfolios in public media by prioritizing signature shows, training new talent, and building state-of-the-art technology and will reach an audience of more than 28.5 million each month across broadcast and web and have 56 million monthly podcast downloads. The new public media company will support the next generation of creatives, aiming to serve listeners who demand the highest-quality content. PRI (Public Radio International), a leading creator and curator of award-winning journalism and storytelling, and PRX, a company focused on cutting-edge content and audio technology, announced today that they are merging. WGBH Boston, which owns PRI and works with PRX on expanding its local podcasting efforts, will invest an additional $10 million into the company. PRX CEO Kerri Hoffman will serve in that role for the combined company, while PRI CEO Alisa Miller will become Board Chair. ![]() The deal emphasizes the increasing importance of podcasting within the public radio ecosystem as the companies state the combined entity will reach an audience of more than 28.5 million each month across broadcast and web and have 56 million monthly podcast downloads. PRI (Public Radio International) and PRX will come together in a deal described as bringing together “PRI’s award-winning journalism and storytelling with PRX’s cutting-edge content and on-demand audio distribution technology”. The third and fourth largest public radio program distributors have announced they will merge.
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